Marketing - Benedictine University

Marketing from Benedictine University is a Campus Bachelor Marketing degree that prepares you for a Business career. As a marketing major, you will acquire the broad base of knowledge, represented by the University's core courses taken by all students, that will prove valuable in your future career development and daily life as a citizen of your community. You will learn the fundamentals of the economic system, both as it functions at the national level and within the corporation. You will develop your knowledge in computer science, in college algebra and in finite mathematics or pre-calculus, along with knowledge in ethics and each of the related social sciences: sociology, political science and psychology. To complete your major, you will take six additional upper-level marketing courses covering the elements of the marketing mix: product, price, promotion and place. The capstone course, marketing strategy, will permit you to integrate and apply your marketing expertise. This program and courses are designed to: 1. Evaluate the role of economics and business in the social environment of our culture; 2. Articulate how the functional areas of business interrelate within organizations; 3. Improve skills in communication, analytical thinking and appreciating the human element in organizations; and 4. Develop specific skills applicable to the various aspects of of the functional areas of business. This program and major are designed to: 1. Prepare you for entry level positions; 2. Enable you to perform effectively in professional and career positions in management; and 3. Prepare you for graduate and professional study in business or management. All students in this program will receive a thorough grounding in: 1. Economics (the theoretical basis for the discipline); 2. Mathematics and statistics (the tool subjects); 3. The principles pertinent to all of the functional areas of business, accounting, finance, management and marketing, in an integrated manner and with adequate focus on their international aspects; and 4. Marketing strategy involving decisions on markets, product, price, promotion and place of distribution. View more details on Benedictine University . Ask your questions and apply online for this program or find other related Marketing courses.