Strategic Advertising - Johnson & Wales University - Denver

Strategic Advertising from Johnson & Wales University - Denver is a Campus Bachelor Marketing degree that prepares you for a Business career. The Strategic Advertising bachelor's degree provides you with a wide range of knowledge and practical skills related to the development and execution of integrated marketing communications plans. Specific skills developed include the planning and buying of media, writing publicity and cause-related material, managing market research projects, developing web-based and viral advertising programs, producing concepts for print and broadcast advertisements, and writing creative strategy statements. You will have the opportunity to hone these skills while participating in a term-long externship, held at a domestic or international host site. You will customize your degree by taking career and free electives, which are chosen from general studies courses taught at the School of Arts and Sciences. View more details on Johnson & Wales University - Denver, CO . Ask your questions and apply online for this program or find other related Marketing courses.