Art Direction - Miami Ad School - Miami Beach

Art Direction from Miami Ad School - Miami Beach is a Campus Certificate Theatre degree that prepares you for a Art and Design career. WHAT DOES AN ART DIRECTOR DO? Is there paint under your fingernails? Do you tear pictures out of magazines? Did you pick the typeface for your tattoo? Maybe you're cut out to be an art director. Art directors are idea generators. They dream up the concepts and visuals for any medium that tries to persuade someone to do something or buy something. Here's how it works: first, as an art director, you get together with a copywriter and brainstorm until ideas emerge. Once the idea is approved internally in the agency, the concept is shown to the client. If the client ?buys? the concept, the concept is produced. During the production process you call in a photographer to shoot the concept. Or you use an illustrator instead. Or a broadcast producer, or perhaps a digital producer. Speaking of digital, don't forget it's a TWITTER, FACEBOOK, YOUTUBE, GPS, PHOTOSHOP, HTML, HALO, DIGITAL world out there. And you'll be a neanderthal if you don't embrace it. By the time you read this, you'll already be out of date. Today's art director is an interactive, hyperactive, nut. When you show your ?book?, it won't be on paper, it will be on cyberspace, sent to agencies all over the world by the SEND button on your keyboard. Or you may not have a keyboard at all in two years from now. You'll simply speak to your computer and say "Send, please." Program Length: This is a two year diploma program with the primary purpose of developing a professional portfolio and the skills needed for entry level position in the advertising and design professions. WHERE OUR GRADUATES WORK Getting a good job is what it's all about. Having good contacts gives you a head start on landing that good job. The network of Miami Ad School graduates in leading agencies all over the world gives you a big edge. Knock on any ad agency door in leading agencies anywhere and you'll likely find a Miami Ad School grad. If there isn't one, the agency creative recruiter and creative director certainly know Miami Ad School well. Our reputation makes your job search much easier. View more details on Miami Ad School - Miami Beach, FL . Ask your questions and apply online for this program or find other related Theatre courses.