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Journalism and Mass Communication Media Management - North Carolina A & T State University

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Journalism and Mass Communication Media Management Bachelor from North Carolina A & T State University details


Program Format: Campus Program Level: Bachelor

Journalism and Mass Communication Media Management from North Carolina A & T State University is a Campus Bachelor Media Studies degree that prepares you for a Communications career. The Media Management concentration in the Department of Journalism and Mass Communication covers the full range of issues in the management of media industries. These issues include media economics, competitive strategies, media management and leadership, information technologies, international business, industry perspectives, and corporate responsibility. Students who complete the program will have in-depth understanding of the forces that shape the multi-faceted media entities that operate on a global scale. They will know how to manage people, technical resources, financial dealings, business proposals and online enterprises in the media industries, and how to manage technological change. If you would like career in a field with a uniquely powerful role in the global information economy, consider this concentration. You will understand the world of the managers, investors and owners of the media industry. You will understand how the industry creates and distributes media contents and products. You will learn the importance of the ethics and social responsibility that media companies must exercise as creators and promoters of global information. Alumni of the program have worked at media management firms; in local and national radio, television, publishing and on-line services; in advertising, marketing, and sales; and in political and governmental offices. Specific employers include ESPN and CNN. View more details on North Carolina A & T State University . Ask your questions and apply online for this program or find other related Media Studies courses.

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