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Advertising & Marketing - Northwood University - West Palm Beach

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Advertising & Marketing Bachelor from Northwood University - West Palm Beach details


Program Format: Campus Program Level: Bachelor

Advertising & Marketing from Northwood University - West Palm Beach is a Campus Bachelor Advertising degree that prepares you for a Communications career. The Advertising & Marketing program offers a unique curriculum. The curriculum provides Marketing\\\\\\\'s overview of research, promotions, pricing, product development, and sales; along with the specific knowledge of Advertising (creative or research teams and/or account management). The major\\\\\\\'s content integrates Management and provides the graduate with the skills necessary to direct, control, and supervise these functions. Total Career Package The Advertising curriculum covers the total career spectrum of advertising and creates professionals who are prepared for practical business. Northwood students are carefully trained as creative thinkers, analysts, and planners in advertising . Personally and professionally, students are guided toward productive work for advertisers, retailers, agencies, media sources, and production suppliers. Media sales and media buying, art, photography, printing services, industrial marketing, and desktop publishing are among the subjects covered. Specialty courses include Copywriting, Layout and Production, and Advertising Principles. Courses in areas such as Law, Management, Accounting, Psychology, and Economics supplement the specialty courses. View more details on Northwood University - West Palm Beach, FL . Ask your questions and apply online for this program or find other related Advertising courses.

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